The Biggest Game Changer in Recruiting Apprentices

More than 80% of Apprentice Programs use job fairs and their websites as their primary means to recruit apprentices. As finding talent becomes more challenging these days, it is important to expand strategies. From tapping Facebook to engaging with your current social following, social media can be helpful in talent acquisition. In fact 80% of employers use social media as a recruitment tool to reach the widest audience according to Monster Inc.

Here are four ways to leverage social media for recruiting apprentices:
- Advertise openings on your Apprentice Training School website and incorporate job posting into media channels including LinkedIn, Facebook, and Twitter. You can post openings and have people apply directly through those gateways.
- Use Facebook ads to help extend your reach.
- Encourage current apprentices to share the post and firsthand experiences
- Use social channels to show off different aspects of your apprentice school:
- Twitter to educate
- LinkedIn to build a brand voice and show you are a great trade training school to work with
- Facebook to highlight current apprentices and work culture
- Instagram to communicate workplace experiences
To learn more about other ways to recruit effectively and get support with your selection process using data driven talent selection decisions, reach out to Jackie Dixon at jackie@apprenticeperformance.com .








Accurate Screening of Apprentices in Four Steps
A Realistic Job Preview
Start with a brief online video that explains a career in union construction. The video is helping people have the right understanding of :
- What it means to have a career in construction
- What to expect – an honest look at the good and the bad
- What the union expects of t
- What to expect – an honest look at the good and the bad
- What the union expects of them
Candidates Completes APS Success Profile
A 60-min online based test. The assessment evaluates candidates’ aptitude, personality, and cognitive capabilities related to a career in construction.
Your Program Receives Assessment Results Online
Assessment results are returned with easy-to-use “traffic light” indicators (green, yellow, and red) to group applicants by assessment score and mechanical reasoning capability.
Interviews are Held with Behavior Based Questions
Interview is based on a technique that research has shown to be 4x more effective at predicting success than traditional interviews.